A new gadget has hit the market which promises to make the oh-so laborious task of taking selfies that little bit easier.
The $20 Selfie Brush is a hairbrush which doubles up as both a mirror and an iPhone case. Why? Because mounting your phone onto a handle makes it 'easy to hold,' resulting, so the logic goes, in 'the best selfies ever!'
The secret to a knockout smartphone self-portrait, according to the company, lies in its three-pronged approach: groom your locks into perfection with the brush side, flip it round, find your best angle using the mirror, then snap away to your heart's content.